Why we would've been better off without the iPod
Crave's Eric Mack kicks off WWDC week by imagining a world where Apple never revolutionized digital music and finds it might not be that bad a place, in fact it could be an improvement.
Did Apple hold us back by pushing things forward with the iPod? |
As another Apple Worldwide Developers Conference kicks off in San Francisco this week, I've been thinking about what the world would look like without Apple as we've come to know it in the past 15 years. That is to say, how would things be different if Steve Jobs hadn't returned to pull the company he founded from the existential threat of bankruptcy?
I'll try to answer the question in installments this week during WWDC and today I'll begin our tour of this quantum no-Apple universe by considering the life of our doubles in an alternate dimension without the iPod. The more I've dug into the question and the archives, the more I've begun to think they might be better off.
I'll try to answer the question in installments this week during WWDC and today I'll begin our tour of this quantum no-Apple universe by considering the life of our doubles in an alternate dimension without the iPod. The more I've dug into the question and the archives, the more I've begun to think they might be better off.