There will be plenty of bits spilled over the next few days about whether Apple is going extinct, whether Jobs’ touch was integral to the Apple experience, and whether this was “The.Worst.Keynote.Ever.” I posit, however, that Apple still has a few good years left and this keynote (now available here) – a precise and well-orchestrated experience dedicated mostly to software – is proof that the Apple vision runs far deeper than the efforts of a figurehead CEO.
Apple’s Passbook
Apple’s Passbook Could Be A Platform, Not Just Another Mobile Payments Rival
At this week’s WWDC, Apple introduced a new application called “Passbook,” meant to function as an organizer for all your passes. It supports store cards, gift cards and coupons out of the gate, replacing their plastic counterparts, and providing an Apple-approved way to get consumers paying at checkout with their mobile phones. At first glance, it seems that Passbook’s launch is bad news for mobile wallet players like Square, PayPal, and others.
But it might actually represent an opportunity for everybody else.
Besides the gee-whiz factor of having scannable cards organized in a pretty interface within the iPhone, the most interesting thing about Passbook is that the digital cards are able to make use of the iPhone’s geolocation capabilities. “When you get to the movie theater, your ticket automatically pops up on the lockscreen,” explained Scott Forstall, Apple’s SVP for iPhone software, demonstrating how a Fandago movie ticket in action.
Larger iPhone Screen
WWDC Event |
The WWDC keynote came and went with nary a mention of a new iPhone, but that didn’t stop people from ruminating about Apple’s newest mobile juggernaut. Apple’s brass spent much of their time on-stage pulling back the curtains on the latest version of iOS, and now some are claiming that a fairly innocuous (albeit useful) new feature for developers means that an iPhone with a larger screen is barreling down the pipeline.
Facebook Mobile Ads
Facebook Mobile Ads |
How will Facebook monetize mobile? Its organic-seeming Sponsored Stories ad format may be the answer. Mobile Sponsored Stories are getting over 13 times the click-through rates and earn 11.2 times the money per impression (eCPM) on mobile compared to all of Facebook’s desktop ads, and 1.93 times the CTR and 2.65 times the eCPM of Sponsored Stories on the web in the two weeks since Facebook began selling them separate from web ads.
The data comes from new studies by TBG Digital, AdParlor, and Spruce Media, three of Facebook’s biggest Ads API partners that help brands buy ads. Since Sponsored Stories slip into content feeds so seamlessly, Facebook may actually be better equipped to handle the shift to mobile advertising than other web-first tech companies. Let’s check out the early proof.
The data comes from new studies by TBG Digital, AdParlor, and Spruce Media, three of Facebook’s biggest Ads API partners that help brands buy ads. Since Sponsored Stories slip into content feeds so seamlessly, Facebook may actually be better equipped to handle the shift to mobile advertising than other web-first tech companies. Let’s check out the early proof.
Google targets YouTube conversion site
Google has come under fire from content owners in the past over copyright infringement on YouTube, but it’s not afraid to take the fight to others. TorrentFreak reports that Google is threatening legal action against YouTube-MP3, a service that allows users to plug in a YouTube URL and convert the resulting audio to a downloadable MP3. Naturally, Google aren’t too happy about the service, saying it violates the Terms of Service for YouTube’s API.
Google targets YouTube conversion site |
Yahoo Captures Google Executive
Yahoo Captures Google Executive to Help Boost Advertising |
Yahoo has tapped former Google exec Michael Barrett to help revive its floundering advertising business, the company announced Monday. Barrett, who joined Google late in 2011, previously worked alongside current interim CEO of Yahoo, Ross Levinsohn. Barrett will serve as Yahoo’s executive vice president and chief revenue officer.
Unable to fix Flash video crash problem
Around a quarter of the world's web surfing is done using Mozilla's Firefox browser |
Adobe has as yet been unable to fix a problem which has left many Firefox users unable to watch Flash video online.
An update to the software - which is used by sites like YouTube - has been causing the Firefox browser to crash.
The problem was said to be affecting users of the browser on Windows Vista and Windows 7.
In a statement, Mozilla said: "Adobe and Mozilla are working closely to diagnose and address these issues."
It added: "In the meantime, Firefox users experiencing problems viewing videos in Flash Player should try the workarounds listed in this help article."
Among the suggested solutions is downgrading Adobe's software.
The update was initially released on 8 June.
No other browsers or operating systems are believed to have been affected by the problem.
Olympic Games portal opens on Facebook
Dedicated section will let people follow their favorite athletes |
Facebook has announced a dedicated portal for London 2012 to allow fans to "connect with their favourite Olympians" at the Games.
The section features dedicated pages for athletes and sports, including a complete timeline history of the competition since the 1800s.
Smartphone users 'risking health'
Warns of office workers becoming "screen slaves". |
People are risking their health by working on smartphones, tablets and laptops after they have left the office, according to the Chartered Society of Physiotherapy.
It says people have become "screen slaves" and are often working while commuting or after they get home.
Intel buys wireless patent
Intel buys wireless patent |
Chip maker Intel has spent $375m (£240m) buying 1,700 patents from hi-tech firm Interdigital.
The patents cover innovations in different wireless technologies used by both computers and mobile phones.
The deal is designed to help Intel's strategy to get its chips used more widely in handsets.
Intel is one of many firms buying portfolios of patents to help negotiations with rivals in the competitive smartphone market.
iRobot Releases Smartest Roomba Yet
Using Roomba |
iRobot announced on Tuesday the latest vacuum cleaning robot in its Roomba lineup, boasting a wireless command center that schedules cleanings and allows users to control the device from anywhere in the house.
The new Roomba 790 — available now for $699.99 — gives users more flexibility in cleaning. By using the Wireless Command Center remote control, it’s possible to steer the Roomba to any spot in the house and schedule it to routinely clean during certain hours, even when no one is home.
Although the scheduling feature exists on previous Roomba models, it’s only been available via programming on the robot itself.
Although the scheduling feature exists on previous Roomba models, it’s only been available via programming on the robot itself.
Microsoft Takes Tablets Seriously With Surface
On Monday, Microsoft revealed Surface, their new tablet running Windows 8. I want one -- depending on what it costs.
Microsoft's Steves Ballmer and Sinofsky made the announcement at a mystery event in Los Angeles and made it clear that Surface fixes what is wrong with today's tablets, hitting hard on some of the same problems I have with them. They seem to be designed with arbitrary criteria separate the needs of real business users. Sure, everyone loves using tablets, but everyone also runs into their limitations, mostly surrounding documents. Dealing with real documents, and even with short stuff like e-mail, is a series of compromises and hacks (sometimes elegant hacks, like this Logitech keyboard for the iPad).
Surface will be a "no compromise" device. It will, say the Steves, be a great tablet and a great document system.
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